Founder Operations & Digital Growth for B2B Businesses

Reduce founder dependency. Build a business that keeps moving without everything depending on you.


Meet Sotiria

About image
I help founder-led B2B businesses create clearer operations, stronger commercial follow-through, and more space for the founder to focus on high-value work.

My background combines administration, digital marketing, operational coordination, and hands-on experience in B2B environments. Over the years, I have worked across workflows, CRM management, reporting, client and supplier communication, content, organisation, and business support.

That experience has shown me the same pattern repeatedly: as a business grows, too many important activities continue to depend on the founder.

My work focuses on reducing that dependency through practical systems, clearer ownership, better follow-up, and more structured commercial and operational processes.
I believe in simple, useful solutions. Process before tools. Clarity before complexity. And founder time used where it creates the most value.

Learn more about how I work


STRATEGIC DIGITAL GUIDANCE

STRATEGIC DIGITAL GUIDANCE

As a business grows, the founder often becomes the central point for too many day-to-day activities. You may recognise some of these patterns: Leads and proposals still depend on you to move forward. Follow-ups happen inconsistently or rely on memory. Your team regularly comes back to you for routine decisions or approvals. Business development slows down whenever client work becomes busy. Tasks, deadlines and information are spread across emails, spreadsheets and different tools. Too much of your time is spent checking, coordinating and keeping things moving. The issue is not simply that you are busy. The issue is that too much of the business still depends on you. Take the Founder Bottleneck Scorecard

ADMINISTRATIVE AND SOCIAL MEDIA SUPPORT

ADMINISTRATIVE AND SOCIAL MEDIA SUPPORT

These services are designed for professionals who need reliable, hands-on support with daily operations and social media execution.